What does “Vías” mean?
preposition (Latin viā)
Paths you follow elsewhere.
Touch-points along your path.
Available means of communication.
Our name comes from the Latin word “via”. Though it’s rarely used in English, it hasn’t changed much from the original “via” and it’s used in many Romantic languages.
For us, Vías represents the many paths one can take in developing culturally competent communications. We accept that in most cases there is never a single right answer. As people engage with each other, we evolve, and cultural shifts will happen.
With ever changing cultural dynamics, “vías” reminds us to listen, learn, and constantly innovate.
Why the accent?
(Vías) Well, multicultural competence forms our core strategy, we are Latino specialists after all!
For more, check out our services.